Margin Intelligence OSby Structora

How it works

Connected in under a week. Answers in week one.

1

Connect

We plug into your Shopify, 3PL, and ad accounts — read-only, no code, set up in under a week. If your 3PL has no API, a monthly CSV export works fine. Supplier invoices come in as CSVs too.

2

Reconcile

We tie every cost to every order: unit COGS with price changes tracked over time, per-order fulfillment fees matched by tracking number, and the full cost of every return — refund, label, and lost product.

3

Decide

You get a live dashboard and a weekly brief that tell you exactly where margin is made, where it leaks, and what to do about it. Every number traces back to the raw orders behind it.

Your first week, day by day

Day 1–2

Read-only access to Shopify; 3PL and ad accounts connected or first CSVs received.

Day 3–4

12 months of orders reconciled against COGS, fulfillment, and returns. Gaps flagged, not guessed.

Day 5

Audit call: your real margin by SKU and channel, and where it disagrees with what you thought.

Week 2+

Dashboard goes live, refreshed daily. Weekly brief lands every Monday morning.

What we connect

Everything is read-only. We never touch your store, your campaigns, or your money — we only read the numbers.

Shopify

Orders, line items, refunds, product catalog — via the Admin API, read-only.

3PL

Fulfillment cost per order — ShipBob API, or a monthly CSV from any other 3PL.

Meta Ads

Spend by campaign and attributed revenue, matched to units actually sold.

Google Ads

Spend by campaign and attributed revenue, same treatment as Meta.

Supplier invoices

COGS updates as CSVs — price changes take effect from their real date.

Start with the audit.

12 months of real margin, delivered in week one.

Book a margin audit